Cranberry is a polyphenol-rich fruit that protects the urinary tract and strengthens and sustains the health of the bladder's muscles.*

Cranberry is a polyphenol-rich fruit that protects and provides essential advantages for the urinary tract, especially with a strong cranberry concentrate. Multiple studies confirm potent cranberry concentrate strengthens and sustains the health of the bladder's muscles and promotes healthy urination and bladder emptying.*

  • Sustains the health of the muscles that control the bladder*
  • Promotes healthy urination and bladder emptying*
  • Helps protect urinary tract surface and lining*


Cranberry is a rich source of various plant chemicals that benefit the urinary tract. These include flavonoids, anthocyanins, proanthocyanidins, glycosides, and triterpenoids.

There probably isn't a grown woman alive in America who hasn't at least heard of using cranberry juice for urinary tract health.

The science is relatively simple. The phytochemicals in cranberry protect the urinary tract surface and lining by making it resilient.

But cranberry concentrate has another, less publicized benefit to both men and women: it promotes complete bladder emptying by strengthening the bladder muscles/ This makes them more efficient in emptying the bladder, resulting in fewer trips to the bathroom. One study found that it reduced daily urination by 16.4% in women.

Furthermore, cranberry effectively promotes prostate health and inhibits the 5-alpha reductase enzyme, preventing the testosterone from converting into DHT.

  1. Vidlar A et al. The effectiveness of dried cranberries ( Vaccinium macrocarpon) in men with lower urinary tract symptoms. Brit J Nutr, 2010 Oct;104(8):118-9. Summary: The objective of this study was to evaluate the efficacy and tolerability of cranberry (Vaccinium macrocarpon) powder in men at risk of prostate disease with lower urinary tract symptoms (LUTS), elevated prostate-specific antigen (PSA), negative prostate biopsy and clinically confirmed chronic non-bacterial prostatitis. The results of the present trial are the first firm evidence that cranberries may ameliorate LUTS, independent of benign prostatic hyperplasia or C-reactive protein level.
  2. Wang CH et al. Cranberry-Containing Products for Prevention of Urinary Tract Infections in Susceptible Populations: A Systematic Review and Meta-analysis of Randomized Controlled Trials. Arch Intern Med. 2012;172(13):988-996. Summary: The results of the present meta-analysis support that consumption of cranberry-containing products may protect against UTIs in certain populations.
  3. Luis A et al. Can Cranberries Contribute to Reduce the Incidence of Urinary Tract Infections? A Systematic Review with Meta-Analysis and Trial Sequential Analysis of Clinical Trials. The Journal of Urology. Volume 3 198. Issue 3. September 2017. Pages 614-621. Summary: The findings clearly showed the potential use of cranberries for the clinical condition of urinary tract infection. Cranberry products significantly reduced the incidence of urinary tract infections as indicated by the weighted risk ratio (0.6750, 95% CI 0.5516–0.7965, p < 0.0001). The results could be used by physicians to recommend cranberry ingestion to decrease the incidence of urinary tract infections, particularly in individuals with recurrent urinary tract infections. This would also reduce the administration of antibiotics, which could be beneficial since antibiotics can lead to the worldwide emergence of antibiotic resistant microorganisms.

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*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.